Welcome Back to The Blog! We are excited to highlight a couple ‘corporate champions’ that are using their brand and platform to bring awareness to cancer.
Let’s start off with the Dallas-based clothing company, Nuuds! Nuuds is a clothing brand founded by Dallas-based influencer Daryl-Ann Denner, with the goal of creating high-quality, elevated basics that are inclusive and designed to fit all body types. Denner, who initially gained popularity through her social media presence, launched Nuuds in October 2022. The brand focuses on offering comfortable, neutral-toned pieces like T-shirts, bodysuits, and sweatpants, with an emphasis on making every customer feel confident in their own skin.
Nuuds is actively supporting cancer awareness through their special Breast Cancer Awareness line. This collection includes nine styles, such as short-sleeve cotton tees and fleece hoodies, all designed in pink. The proceeds from this collection benefit the Susan G. Komen Foundation, a leading organization dedicated to breast cancer research and advocacy. The initiative helps raise both funds and awareness for breast cancer, aligning with the larger movement during Breast Cancer Awareness Month.
Next up… a brand that has been around for quite a bit longer, Estée Lauder! Estée Lauder has been deeply committed to cancer research and awareness, particularly in the fight against breast cancer, through its Breast Cancer Campaign. This initiative, launched in 1992 by Evelyn H. Lauder, has become one of the most influential global movements for breast cancer awareness. The campaign is well-known for creating the iconic pink ribbon, which is now a universal symbol of breast cancer awareness.
Evelyn Lauder founded the Breast Cancer Research Foundation (BCRF) in 1993, and since its inception, the company has been one of its largest corporate donors. To date, Estée Lauder has helped BCRF raise over $131 million, funding 60 research grants globally each year. These grants have led to critical advancements in breast cancer research, such as discovering new treatments and enhancing early detection methods.
Let us know of any brands you love supporting below! We can’t wait to hear! <3
